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Five years ago, Power Shift founders Kim Evans and Tracy Rummel began a journey. First, they worked together on a Houston-based start-up, and since that time they have continued to talk about what success looks like, and how it is best achieved. Power Shift is the result of this five year long conversation. It incorporates insights from both Kim and Tracy, their work and their achievements both personally and professionally. This is also the result of the ideas and passions of many who have volunteered their time and energy to help make this possible. Learn more about the team making this possible. Below you will learn more about a few of these people working hard to give you the opportunity to learn, to be inspired, to share your story and be a part of this journey. Founders: Tracy Rummel - Founder
Many of these campaigns spanned advertising, publicity, events, internal sales incentive programs and merchandising and resulted in measurable sales increases often exceeding goals. Tracy has a bachelor's degree in advertising and public relations with an emphasis in Speech Communications from Texas Christian University in Ft. Worth, Texas. Kim Evans - Founder Kim Evans is the Chief Executive Officer of Secure Vantage Technologies (SVT) responsible for formulating and implementing the investment and growth plan to enable SVT to achieve increased sales, operational efficiency and a profitable business. She joined SVT as the Chief Operations Officer in December 2007. Kim served as Senior Vice President of Business Development and Alliances at Tidal Software. She was responsible for Tidal Software's business development activities, strategic partnerships, OEM and licensing opportunities. She managed the company's relationships with strategic partners including Microsoft, SAP, Oracle and Hewlett-Packard. Previously, Kim served as the Director of Business Planning and Strategic Investments for the Windows and Enterprise Management Division (WEMD) at Microsoft, Kim was responsible for formulating and executing the WEMD growth strategy in conjunction with the corporate development, integration and WEMD product and marketing teams. Kim Served as the CEO and co-founder of blom wireless, Kim recruited key talent and built a team that was strong in industry knowledge and experience. Kim signed marquee beta customers and a strategic partnership prior to prototype development and executed a successful exit event. As the Vice President of Corporate Alliances and Co-founder at Covasoft, Inc., she developed strategic business relationships and Covasoft's operational blueprint putting key infrastructure in place to enable the quick delivery of product to the market. She successfully established strategic relationships with Vignette, and Broadvision, and secured Series A and B funding. Previously Kim served as the Director of Corporate Strategy at BMC Software where she developed and implemented effective strategies for BMC business units enabling BMC to move into new markets increasing revenues by 20% and eliminating unprofitable product lines decreasing cost by 6%. She completed the formulation and execution of BMC’s billion-dollar acquisition plan to expand its core technologies and successfully integrate companies into BMC enabling a quick return on BMC’s investment. As a senior R&D manager, she grew three product lines into profitable lines of business generating revenues of more than $60M and making these products one and two in their markets. Based on her achievements, Kim was named one of the "Top twenty women in Technology" in Houston, TX and one of the ten brightest rising technology stars in Austin, TX. She is currently an Advisory board member of the Texas Entrepreneurial Exchange, Austin chapter. Kim was a Co-founder of Houston Executive Women in Technology and chaired the Mayor's Women in Technology 2000 conference, in Houston, TX. Kim is committed to serving her community. She served as the Chair for the Houston area League of Women Voters for childcare and as a Texas Scholars member, where she promoted technology careers to HISD students. Kim was also a volunteer to the Houston Manna program, which provides groceries to the elderly. She has a BA in Product Design from Wayne State University. Advisory Team: Local business executives contribute their time and talents to make Power Shift happen. If you’re interested in becoming part of the Power Shift team, please contact us and express how you'd like help. Tracey Lee Wallace
JJ Lassberg
Adam Blumberg Adam was the founder and President of Truistic Solutions, Inc., an IT service company with offices in Houston and Baton Rouge. Adam led Truistic’s growth from $100,000 revenue in 2006 to $700,000 in 2007 and was on pace for over $1.2 million in 2008 before selling the company. Previous positions include Director or Business Development for a small application development firm, Litigation Consultant, and Financial Analyst for Intel Corp. Doug Gobel In the graphic design business for more than 25 years, Doug provides website design and print media for clients in diverse industries. To download and print the program flyer, click here. |
Tracy Rummel, President of The Brandsoup Agency, has dedicated her career to driving revenue with the application of both traditional and non-traditional marketing. Tracy's experience spans over 17 years of marketing with company’s such as Nokia, Siemens, and Sprint as well as two of her own companies - Marketing by Design and The Brandsoup Agency where she supported organizations such as Citrix, HP, Microsoft and NASA Johnson Space Center. While she specializes in brand strategy and creative, other career highlights include development of marketing and public relations strategy in a variety of industries including healthcare, high tech, retail, energy services, consumer packaged goods and e-commerce.
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